Today’s guest blog post is brought to you by romance novelist Elizabeth Bailey.
How To Put Together A Multi-Author Box Set
How do you find them? The obvious way is to look amongst your writer friends and acquaintances. Often writer groups put out anthologies together. But if you are going to put out full-length books, you may have to go further afield. Do you belong to a writers’ organisation?
We are all members of the Romantic Novelists’ Association in the UK, and we often meet at events. We know each other, not necessarily well, but we were able to locate enough writers in the same genre from this large pool.
The hardest thing to face is that you want writers of similar calibre. This means taking a good look at your own ability and level. You may not be a bestselling author, but are your books of good enough quality to align with those who are? How experienced are you compared to the rest?
Also look at your prospective fellow authors. Check out their books. Would you read them? Would you be happy to recommend them? These are important considerations, because you all need to be rooting for success together, and you must believe in the value of the box set. Fortunately, our five contributions match very well in terms of quality, and we all like reading each other’s books.
Each author then has to decide which book will go in the set, ensuring no two books are too alike. Having chosen the book, you need to decide which platform to publish it on. Then make sure that all the books are available and meet the criteria of the platform. Amazon, for example, has a number of exclusivity clauses, depending whether or not you go into its Select program.
One of the authors has to take responsibility for publishing the box set on their account on the platform, and be willing to share out the profits after costs are met. All the authors need to agree on a publishing date and a promotion campaign, each one playing their part in getting the box set noticed.
Don’t forget the cover! It’s worth paying out for a good one as you need the box set format and a really attractive come-on general picture that will work for all the stories. Proofing is a must! You don’t want typos and errors all over the place. We each proofed the whole thing, so there were five pairs of eyes going over it and we must have caught most of the mistakes.